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Experiencias Xcaret is a group of 100% Mexican businesses, dedicated to sustainable tourist entertainment, and has existed for more than 25 years. It is made up of the Xcaret, Xel-Há and Xplor parks and the Xichén Tour. Its Mission is to offer unique and unforgettable experiences to its visitors, exceeding their expectations through its products, services and quality. The objectives of Experiencias Xcaret are:
1) To conserve, promote, interpret and renew the Natural and Cultural Heritage of Quintana Roo and Mexico through a range of tourist products and services of the highest quality.
2) To be a model of sustainable tourism and a socially responsible business that promotes cultural diversity, care and respect for the environment and innovative practices in businesses that add value to all their members.
Specializations, areas and projects:
Experiencias Xcaret develop programmes, projects and activities of a natural, environmental, cultural and social nature. The natural programmes includes activities such as research, conservation, reproduction and exhibition of numerous regional flora and fauna take place, many of which are in danger of extinction. The cultural programmes includes many artistic expressions of the original and traditional towns from different states of the Mexican Republic (music, dances, songs, clothes, rituals). And finally, also includes cultural events like The Sacred Mayan Journey, and the tradition of celebrating the day of the dead in Mexico. The environmental programmes includes Environmental education programmes, programme for the integral management of water and solid waste, EarthCheck Sustainable Tourism Certification, Initiative with the World Wildlife Fund (WWF) for climate change, and many others.
Experiencias Xcaret considers the following elements as strategic to fulfilling its Mission and Vision:
Promoting development in its economic, social, natural and cultural elements.
Contributing to the knowledge and enjoyment of Natural and Cultural Heritage through educational elements and interpretative resources offered to visitors.
Guaranteeing permanence and innovation in its tourist product. To do this its founding members have created a Trust that guarantees the permanence and operation of its products and services for the next 100 years.
Maintaining good practices for sustainable tourism, committing itself to obtaining certifications and awards year after year thanks to its successful operation.
Constant innovation in tourist attractions. • Attractiveness in tourist packages. • Training and certification for tourist guides . Interpretative tours on cultural and natural heritage. And finally, a model for tourism management in which businesses and organisms, both governmental and private, are invited to carry out combined cultural events.
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